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- Building Trust For Lifetime Success
Trust. One word. One very powerful word that can increase both first time and repeat sales to an unlimited degree. Trust. What is it? Why is it so important? How do you get it? Confidence in you from your cutomers, builds relationships and as a result, more sales, and through excellent customer ...
Author: Randy Lever
Category: marketing - Quick and Instant Marketing Soup
Everything happens Quickly and Instantly on the Internet. In the blink of an eye your easily transported around a whole planet. It's a smorgasbord !! The web site you just visited could be in Singapore, the e-mail your reading now could have come from Alaska. The Internet is just one big Soup Bowl o ...
Author: A.L Haines
Category: marketing - OK People - Let's Get Real!
It's all about numbers - or so some ezine publishers would have you believe. 10,000 subscribers and counting! 20,000 subscribers and counting! 30,000 subscribers and counting! You get the picture...or do you? Now let me ask you - how many of those are actually READING your newsletter? Do y ...
Author: Cathy Bryant
Category: marketing - How Any DJ Can Increase Their Bookings and Profits by Using This One Stragegy
The DJ industry is very competitive. There are many DJ’s who are making huge amounts of money and then there are other DJ’s who are struggling to find any gigs at all. If there are some DJ’s who are thriving with their business and you are not, there is something you can do to change that completel ...
Author: Owen Nicholson
Category: marketing - Building Brand Awareness Through Tradeshows
Branding is a basic marketing concept that is designed to set your products/services apart from the competition. By using a particular name, phrase, design, symbol or a combination of these, you can create a unique identity. When choosing a brand name, consider the following five criteria: It sh ...
Author: Susan Freidmann
Category: marketing - Five Marketing Nightmares and How to Prevent Them
The success or failure of your trade show rests heavily on how well you market your event. Marketing, when done right, can project a positive image of your event, entice exhibitors to sign the dotted line, and attract loyal customers. However, critical mistakes in your marketing campaign can have ...
Author: Susan Freidmann
Category: marketing - The 3 C’s of Getting Your Foot in the Door of a Prospect
Are you frustrated with cold calling because of all the rejection, phones slammed in your ear and being told to never call again? Wondering how some sales professionals seem to always be at the right place, at the right time? Feeling like you just can’t seem to get your foot in the door of any new p ...
Author: Kathleen Gage
Category: marketing - An Often Overlooked Strategy for Getting Your Foot in the Door
Most companies are constantly seeking efficient and cost effective marketing and promotions strategies. It’s likely they are also seeking strategies to increase sales through obtaining key information. Regardless of the industry, almost everyone has heard or read arguments saying sales and marketing ...
Author: Kathleen Gage
Category: marketing - Proofreading for Profits
How to avoid mistakes that undermine your credibility You’re probably already familiar with the spell checker built into your software. Some work automatically as you type, others only run when you activate them. Spell checking is just the start of your proofreading tasks. Don’t let simple gramm ...
Author: Roger C. Parker
Category: marketing - The Right Tools for Your Marketing Job
Time is money; undoubtedly one of the oldest clichés in existence. Have you ever thought about what it really means though? Is bending over to pick up a penny worth your time? Maybe, but would it still be worth it to cross the street for the same penny. Maybe not. Your time has value. You can choo ...
Author: Scott Foreman
Category: marketing
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